Mara Schwegler
Zurich, Switzerland
UBS Kids
The content platform for UBS Switzerland convinces through it’s ease in dealing with the topic of financial education, without deviating from contemporary pedagogical principles: Animations, lists, infographics and interviews explain this to parents in magazine style.
Concept, Visual Identity and Art Direction





As a highlight the interactive educational game "Birthday Party Planner" was designed and implemented. With the responsive online game, children can playfully budget their own birthday party together with their parents, generate a shopping list and print personalised invitation cards.




Created at Freundliche Grüsse
Illustration/Animation by Daniela Benedix