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Mara Schwegler
Zurich, Switzerland
UBS Kids
The content platform for UBS Switzerland convinces through it’s ease in dealing with the topic of financial education, without deviating from contemporary pedagogical principles: Animations, lists, infographics and interviews explain this to parents in magazine style.
Concept, Visual Identity and Art Direction
As a highlight the interactive educational game "Birthday Party Planner" was designed and implemented. With the responsive online game, children can playfully budget their own birthday party together with their parents, generate a shopping list and print personalised invitation cards.
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